Q • Explain how Amazon Go needs to employ electronic data interchange (EDI) and efficient consumer response (ECR) to effectively and efficiently manage its stores. o Your explanation can be around one specific example of a grocery item. • Analyze how Amazon takes advantage of big data analytics and its advanced customer relationship management (CRM) to improve employees’ productivity, enhance corporate profitability, and, above all, create customer loyalty. • If Amazon Go decides to expand globally and even dominate a domestic market, would they need to acquire information through direct perception? Why or why not? o Take into consideration both the Xbox and TOMs examples in the text.
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